Hey! Sam from ThreeDee here!
Today we’ll talk about why blender is not the industry standard.

Long story short, it is!


The thing is, the definition of industry-standard changes depends on what exactly you want to know.

If you want to know if Blender is compatible with models and textures used in the gaming industry, for example, yes, it is; you can use all of these assets inside Blender, no problem, FBX, OBJ, DAE, PBR textures, all of those are "industry standard" meaning, gaming industries use these formats, and Blender can fit in that pipeline.

You can make professional work with it, Ian Hubert did a whole movie as a VFX supervisor using Blender, and NextGen is another movie made with the help of Blender.



Many artists and studios use Blender in their workflow for various works, VFX, commercials, modeling, 3D printing, and even entire movies like I lost my body, an OSCAR nominee, made entirely with the grease pencil.

What I think most people are actually asking is. Why is Blender not used in big studios? The answer, as always, depends; big studios are using Blender and Ubisoft animation studios.



It depends a lot on how these companies do things; for example, Bethesda has been making games since 1986; back then, Blender didn’t even exist; if you wanted to get into 3D at all, you’d need to use Maya or 3Ds Max, so schools and colleges, were taught with that software in mind.

Some of these companies also have tech developed in-house to use with those tools, and it would be too time-consuming or expensive to change now.

Because of that, most people who were into 3D ended up using that software, and more prominent companies, tend to be older companies.

With the internet popping up and Blender becoming more powerful, this is changing over time.

Newer studios are much more inclined to use Blender because it's free, has plenty of resources online for new people to learn, and is super powerful.

Smaller studios, and single artists, use Blender extensively because.

Blender is a swiss army knife in the 3D industry; it can get a lot done in various fields in a single program; it is not perfect at anything it does, but most of the time, it's more than good enough. And again, it's free.

For example, many animators are used to Maya and have access to tools, which Blender does not have yet, at least not natively. Dreamworks will use whatever software most animators are used to, in this case, Maya.


It's great not to jump between software, especially if you’re alone or can’t pay multiple licenses for a different software, one for modeling, one for UV, and one for rendering. You can get it all done with excellent results in Blender.

The more time passes and new talent comes into these companies with Blender in their pocket, the more it will be used across all industries.

So, in conclusion, yes!

Blender can be, and it is, being used by professionals in many different industries.

We hope this blog was informative for you!

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